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Instagram story link sticker
Image: Instagram story link sticker

Adding Links to Instagram Stories Without Swipe-Up is easier now for all Instagram users. Earlier, only verified accounts or those with many followers could share story links. But today, there are many simple ways to do it. 

You can use Instagram link stickers or creative tricks. These methods help in sending followers directly to your content.

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Instagram Story link stickers are the simplest way. This feature is now available for all Instagram users. 

Earlier, only large accounts with swipe-up access could use it. Now, both personal and business accounts can add links easily.

When followers tap the sticker, they visit your page. This could be your website, product, blog post, or event link. 

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You can also track clicks through Instagram Insights. Tracking helps you understand which stories perform better.

  1. Open Instagram and create your story content.
  2. Tap the sticker icon at the top right.
  3. Choose the link sticker from the menu list.
  4. Add your website, blog, or product link.
  5. Customize sticker text like “Read More” or “Shop Now.”
  6. Select a style matching your brand or theme.
  7. Place the sticker in a visible position.
  8. Share the story and check link performance later.
  • Keep text short, clear, and simple to understand.
  • Avoid placing stickers too high or too low.
  • Use bright or contrasting colors for attention.
  • Match your link with the story content always.
  • Create urgency with phrases like “Limited Offer” or “Ends Today.”
  • Try different sticker positions to find the best one.
  • Add the link sticker across multiple story slides.
  • Combine with polls or emoji sliders for better engagement.
  • Save top-performing stories in Highlights for longer use.
  • Track clicks regularly to improve your next stories.

Placement is very important for clicks. Avoid the bottom, as the message bar hides stickers. Avoid the top, as the profile icon may cover them. 

Place them in the lower third for better visibility. You can also use arrows, circles, or animations to draw more attention.

If you cannot use link stickers, there are other options. Many creators, brands, and influencers use these tricks successfully. These methods work even without 10k followers or a business account.

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1. Ask Followers to Send a Direct Message

Show your new video, blog, or product in stories. Ask followers to send you a message for the link. This method is quick and personal. It helps you start conversations and build strong relationships.

2. Use Story Polls to Share Links

Add a poll in your story asking if they want the link. Wait for responses, then check who said “Yes.” Send the link directly to those people through messages. This method feels personal and friendly.

3. Use Instagram Chat Sticker

The “Chat” sticker allows followers to join a group chat. Once they join, you can send the link to everyone together. This saves time because you avoid sending individual messages. 

Instagram allows only 31 people in one chat. To reach more people, create multiple stories with separate chats.

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Steps to use chat sticker:

  • Open Instagram Story and select the sticker icon.
  • Choose the “Chat” sticker from the list.
  • Write text asking people to join for the link.
  • Post your story and open your direct messages.
  • Open the new group chat immediately.
  • In chat settings, turn off approval requirements.
  • Share the link with all group members instantly.

This method works well for connecting with engaged followers. You also get a chance to interact more closely.

IGTV lets you add clickable links in captions. This feature is available to all accounts without restrictions. 

You can create a short IGTV video explaining your content. Ask viewers to tap the title for the link. Then share this IGTV video in your story with swipe-up access.

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  • Create a short IGTV video with clear instructions.
  • Add the link in your IGTV caption.
  • Post the video on your IGTV channel.
  • Open Instagram Story and tap the link icon.
  • Select “+ IGTV Video” and choose your video.
  • Share your story with the swipe-up IGTV option.

This method needs a little preparation but works effectively. It also adds more value as viewers watch your video first.

Just adding a link may not be enough. You must make sure people notice and click it. Here are ways to get more link taps on your Instagram stories.

Make Stickers Attractive

Choose colors that contrast with your story background. If your story is light, use a dark sticker. If your story is dark, use a light sticker. Add arrows, circles, or animations pointing to your sticker.

Place Stickers Correctly

Avoid placing them at the extreme top or bottom. Keep them in the lower third but away from edges. Test different positions to see what works best.

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Use Strong and Urgent Phrases

Short and direct phrases work better. Use “Buy Now,” “Read More,” or “Get Yours” instead of long text. Adding urgency like “Offer Ends Tonight” pushes people to act quickly.

If your story is about a product, link directly to that product page. Avoid sending users to unrelated pages. This keeps trust and makes people more likely to click again.

Use Multiple Story Slides for the Same Link

Not all viewers click the first time they see a link. Add the sticker on two or three slides in the same story set. This increases the chances of clicks.

Engagement tools like polls, quizzes, and emoji sliders keep users active. Once people engage, they are more likely to click your link too.

Track and Improve

Check Instagram Insights regularly to see click numbers. If a link gets low clicks, try changing sticker color, text, or position. Keep the designs and positions that work best for you.

As We Conclude 

Adding Links to Instagram Stories Without Swipe-Up can be done using link stickers or creative methods. You can use direct messages, polls, chat stickers, or IGTV videos for sharing. 

Keep your link clear, visible, and relevant to your story. Test different designs and positions. By following these tips, you can increase clicks and reach more people effectively.

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